AI Insights · Timothy · July 2021
Top 5 Social Apps Performance in Guatemala for Q2 2021
In Q2 2021, the top 5 social apps in Guatemala showed varied performance in terms of downloads, revenue, and active users. Detailed insights provided by Sensor Tower reveal notable trends.
During the second quarter of 2021, the top 5 social apps in Guatemala exhibited diverse trends in weekly downloads, revenue, and active user engagement, as reported by Sensor Tower. Here’s a closer look at their performance:
TikTok saw a significant increase in both weekly downloads and revenue. Downloads peaked at approximately 124K in mid-May, while revenue reached around $980 in the same period. Active users fluctuated slightly but ended the quarter strong with about 1.3M weekly active users.
Facebook Lite maintained a steady performance throughout the quarter. Weekly downloads hovered around 50K, while revenue saw minor fluctuations, peaking at $3.5K in mid-April. The app consistently engaged around 5.6M active users weekly.
Likee Lite - Funny videos experienced a decline in downloads towards the end of the quarter, falling to approximately 29K by late June. Revenue varied, with a high of $619 in mid-April and a low of $154 in early May. Active users remained relatively stable, averaging around 350K throughout the quarter.
Instagram showed consistent growth in active users, reaching about 2.5M by the end of June. Weekly downloads peaked at 40K in mid-June, and revenue also saw an uptick, culminating at $99 in the same period.
X had a steady but modest performance. Downloads were generally stable, with a peak of around 10K in early May. Active users gradually increased, reaching approximately 585K by early May and maintaining that level through the quarter.
These insights from Sensor Tower highlight the dynamic nature of social app performance in Guatemala during Q2 2021. For more detailed analytics and trends, visit Sensor Tower’s website.